With over 30 years in finance and lending, Richard Luke leads Ausfirst Lending Group with a calm, steady hand. Combining his background in business and financial planning, Richard brings depth and clarity to what can often feel like a complicated process. Under his guidance, Ausfirst has become known for its client-first approach, helping everyday Australians build their retirement future through personalised and compliant SMSF lending solutions.
Richard Luke is a seasoned finance professional with over 30 years of experience in the industry, currently serving as the CEO of Ausfirst Lending Group. With a profound understanding of market dynamics and an unwavering commitment to client success, Richard leads a team of experts dedicated to providing personalised financial solutions across various sectors. Read More
Throughout his career, Richard has earned a reputation as a trusted advisor and industry expert. His strategic insights and extensive network have enabled him to navigate the complexities of the financial landscape with ease, ensuring that clients achieve their financial goals efficiently and effectively. Richard’s approach is rooted in a deep knowledge of lending, investment, and risk management, skills that he honed in various roles at leading financial institutions before founding Ausfirst Lending Group.
Richard’s leadership is characterised by a passion for innovation and a commitment to excellence. His vision for Ausfirst Lending Group is to deliver exceptional service and tailored solutions that meet the unique needs of each client. This vision is supported by his continuous pursuit of education and professional development, which keeps him at the forefront of industry trends and best practices.
Beyond his professional achievements, Richard is actively involved in community initiatives and is passionate about mentoring the next generation of finance professionals. He holds a bachelor’s degree in law, business degrees, and a diploma of financial planning, all of which contribute to his well-rounded expertise in the finance sector. Read Less
Why Richard Is Brisbane's SMSF Mortgage Broker of Choice
What Clients Say

"Having worked with Richard for several years, I can definitely say that he simply 'knows his stuff'. He has been incredibly helpful to me as a finance colleague, and what he doesn't know about finance is just not relevant! He is easily one of Brisbane's finance industry leaders."

"I have utilised Richard's skills & knowledge of the finance sector many times over more than a decade. His ability & personable nature have helped with not only making the right purchasing decisions but, more importantly, purchasing them in the most cost-effective way. Richard is the only option when it comes to finance."
Beyond Broker — A Mentor & Community Advocate
Richard is more than a mortgage broker. He's a mentor and a strong believer in giving back—sharing his time and knowledge to guide the next generation of finance professionals and supporting the community that has supported him.
Ready to Talk SMSF Loans?
If you're based in Brisbane or the Sunshine Coast and want tailored SMSF mortgage advice—from setup through to settlement—Richard and the AusFirst team are here to help.
Book Your SMSF Lending Appointment